49th Parallel Coffee Roasters (“we,” “us,” “our”) is committed to protecting your personal information and handling it in a responsible, transparent, and lawful manner in accordance with applicable Canadian privacy laws, including the Personal Information Protection and Electronic Documents Act (PIPEDA) and applicable provincial privacy laws.
1. Introduction and company information
This Privacy Policy explains how 49th Parallel Coffee Roasters collects, uses, discloses, stores, and protects personal information in connection with our coffee-shop business, including when you visit our locations, contact us, place orders, make purchases, use our website, or otherwise interact with us.
Business name: 49th Parallel Coffee Roasters
Address: 2902 Main Street, Vancouver, BC V5T 3G3, Canada
Email: [email protected]
Phone: +1 604-420-4900
Website: sorbrorklax.pro
By using our services or providing us with personal information, you acknowledge that you have read and understood this Privacy Policy.
2. Data collection and processing
We may collect personal information directly from you, automatically through our website or digital tools, and from third parties where permitted by law. The types of personal information we may collect include:
- Contact information: name, email address, telephone number, mailing address.
- Transaction information: purchases, payment-related details, order history, refunds, receipts, and loyalty program activity, if applicable.
- Account and communication information: customer service inquiries, feedback, preferences, and correspondence.
- Website and device information: IP address, browser type, device identifiers, pages visited, referring website, access times, and usage data collected through cookies or similar technologies.
- Marketing preferences: subscription status, consent choices, and communications preferences.
- Other information you provide: for example, information included in forms, contests, promotions, event registrations, or catering inquiries.
We generally collect personal information from you when you voluntarily provide it, such as when you place an order, contact us, sign up for communications, participate in a promotion, or interact with our website.
3. Purpose of data processing
We process personal information for the following purposes:
- to provide and operate our coffee-shop services;
- to process purchases, payments, refunds, and customer requests;
- to communicate with you about orders, inquiries, updates, and support matters;
- to administer loyalty programs, promotions, contests, or events, where applicable;
- to personalize your experience and improve our products, services, and website;
- to analyze business performance, customer trends, and website usage;
- to detect, prevent, and investigate fraud, unauthorized access, security incidents, or misuse;
- to comply with legal, regulatory, accounting, and tax obligations;
- to send marketing communications where permitted by law and where you have provided consent, if required;
- to manage and maintain our business operations and records.
4. Legal basis for processing
We collect, use, and disclose personal information only for purposes that a reasonable person would consider appropriate in the circumstances and, where required, with your knowledge and consent. Depending on the circumstances, our legal basis for processing may include:
- Consent: where you have consented to the collection, use, or disclosure of your personal information;
- Contractual necessity: where processing is necessary to provide products or services you request;
- Legitimate business purposes: where permitted by law and necessary for the operation, security, and improvement of our business;
- Legal obligation: where we must comply with applicable laws, regulations, court orders, or lawful requests;
- Other lawful grounds: as permitted under applicable Canadian privacy law.
Where consent is required, you may generally withdraw it at any time, subject to legal or contractual restrictions and reasonable notice.
5. Data sharing and third parties
We may disclose personal information to third parties in the following circumstances:
- Service providers: companies that assist us with payment processing, website hosting, IT support, analytics, marketing, customer communications, delivery, and administrative services.
- Professional advisers: accountants, auditors, lawyers, insurers, and consultants as necessary for business operations and compliance.
- Business transactions: in connection with a merger, acquisition, financing, reorganization, or sale of assets, subject to applicable legal requirements.
- Legal and regulatory authorities: where disclosure is required or permitted by law, subpoena, court order, or other lawful request.
- Other parties with your consent: where you direct us or authorize disclosure.
We require third parties that process personal information on our behalf to protect it and to use it only for the purposes for which it was disclosed.
6. Data transfer to third countries
Some of our service providers may store or process personal information outside of Canada, including in jurisdictions such as the United States. In those cases, your personal information may be subject to the laws of the jurisdiction where it is processed, including access by courts, law enforcement, or regulatory authorities in that jurisdiction.
We take reasonable steps to ensure that cross-border transfers are protected by appropriate contractual, technical, and organizational safeguards consistent with the sensitivity of the information.
7. Storage duration
We retain personal information only for as long as necessary to fulfill the purposes for which it was collected, to comply with legal, accounting, or tax requirements, to resolve disputes, and to enforce our agreements.
Retention periods vary depending on the type of information and the purpose for which it was collected. When personal information is no longer required, we securely delete, destroy, or anonymize it in accordance with our internal retention practices and applicable law.
8. User rights
Subject to applicable law, you may have the right to:
- Access: request access to the personal information we hold about you;
- Rectification: request correction of inaccurate or incomplete personal information;
- Erasure: request deletion of personal information in certain circumstances;
- Restriction: request that we limit the processing of your personal information in certain circumstances;
- Data portability: request a copy of certain personal information in a structured, commonly used format where applicable law provides such a right;
- Objection: object to certain uses of your personal information, including some forms of marketing or processing based on legitimate interests where applicable.
To exercise any of these rights, please contact us using the information provided below. We may need to verify your identity before responding to your request. We will respond within a reasonable time and in accordance with applicable law.
9. Withdrawal of consent
Where our processing is based on your consent, you may withdraw that consent at any time by contacting us. Withdrawal of consent will not affect the lawfulness of processing carried out before the withdrawal. In some cases, withdrawing consent may limit or prevent us from providing certain products, services, offers, or features to you.
To stop receiving marketing emails, you may also use the unsubscribe link in our emails or contact us directly.
10. Right to complain
If you have concerns about our privacy practices, we encourage you to contact us first so that we can attempt to resolve the issue promptly and fairly.
You may also have the right to file a complaint with the Office of the Privacy Commissioner of Canada or, where applicable, a provincial privacy commissioner or other regulatory authority responsible for privacy matters in your jurisdiction.
11. Data security
We use reasonable administrative, technical, and physical safeguards designed to protect personal information against loss, theft, unauthorized access, disclosure, copying, use, or modification. These measures may include access controls, secure systems, staff confidentiality obligations, and other protective practices appropriate to the sensitivity of the information.
However, no method of transmission over the internet or method of electronic storage is completely secure. While we strive to protect personal information, we cannot guarantee absolute security.
12. Contact information
If you have any questions, concerns, or requests regarding this Privacy Policy or our handling of personal information, please contact:
49th Parallel Coffee Roasters
2902 Main Street
Vancouver, BC V5T 3G3
Canada
Email: [email protected]
Phone: +1 604-420-4900
13. Changes to privacy policy
We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or business operations. Any updated version will be posted on our website with a revised effective date, if applicable.
We encourage you to review this Privacy Policy periodically to stay informed about how 49th Parallel Coffee Roasters handles personal information.
Effective date: October 15, 2026